Carlton Services offer a complete sales, installation and servicing package to keep refrigeration, catering equipment, air conditioning, air source heat pumps and ventilation equipment operating as it should.
What they needed
Carlton Services were looking for a web agency to help merge their two existing websites into one. With their existing sites running on two separate platforms (WordPress for their Service site and Magento for their Sales site), they needed a single platform with eCommerce capability.
What we did
We worked closely with Carlton while redesigning the site from the ground-up. This included creating a design that looked consistent across the two areas of the site but also looked distinct enough that a user would know whether they were on the sales or service area of the site. We also created the wire-framing, information architecture, user journeys and the copy before building the website in WordPress and WooCommerce.
What were the results?
We created a fast and high-functioning website with a much-improved user experience and design. With improved navigation, user journeys and search function, the site allowed for better cohesion between Sales and Service increasing revenue from both areas.