A picture of a real life social meeting setting.

Product Focus

We helped Europe’s leading product management training provider to create a website that matched their position as a modern, global thought leader.

The Product Focus logo.

What they needed

Product Focus had an ageing website that no longer reflected their leading position in the product management industry. Product Focus engaged us to create a modern design that also improved upon their existing customer experience by making it easier to book courses and access online resources.

Flexibility and the ability to update their website easily was an important aspect of the build as Product Focus regularly add new training dates, materials, research and blogs to their site. Since building their new website, we have continued to work with Product Focus on web-based projects, including continual improvements to their website and creating a bespoke course booking system.

How we did it

We created their new site from scratch, including a full redesign, wireframing and user journeys.

We built the website in WordPress to provide the team at Product Focus with a flexible CMS that is easy to update when required. We also held training sessions with the team to make sure they were comfortable making amendments and adding new training events.


Product Focus homepage and brand.

What are the results

We created a modern-looking site with a customer-led design that was also easy to maintain and update for the team at Product Focus.

We re-developed their course booking system, creating a streamlined and efficient booking system that was better integrated with the rest of the website. On the release of their new website, we continued to work with Product Focus to improve the functionality of the site, including a secure member’s area for alumni to access course materials and resources.

We also helped Product Focus save money by building a bespoke course system, which meant they were not paying out for a 3rd party booking system as well as having more flexibility and control over the bookings.

We continue to work with PF to maintain and improve their new site and on new projects including a web application for their toolbox.

Client testimonial

Pixel Pixel have proven really effective in delivering what we needed.

Their structured approach to aligning on a design for the site and then moving onto test and build helped us think things through and worked well for us.

Pixel Pixel were also proactive in suggesting improvements to the way the site was built so that our back office team are now able to make most of the updates we needing web development skills.

We continue to work with Pixel Pixel on future updates to our site.

Contact us

If you’ve read enough and want to speak to us about your next development, creative or web strategy project; contact us today.

01793 239110


Started working with Jon and his team after being recommended to use his services by a strategic partner. I have been impressed since day 1 with Pixel Pixel on how they approach problems to support your business and create a great experience for your customers. I would highly recommend their services for all your website needs.

Our Work

We evolved an existing forms system to become an integral part of GWR’s business operations.

We created a website for Europe’s leading product management training provider.

Contact us