What they needed
Pullman Dining were looking for an experienced web development agency to take over the running, maintenance, and improvement of an existing API that integrated their customer-facing booking website and their internal systems.
What we did
We inherited the backend API that integrates with their main marketing site. We continue to maintain this API and make continual improvements to ensure it continues to add functionality and value internally.
We integrated the API with salesforce and built in the ability to generate services automatically based on set input criteria. This has allowed Pullman to become more self-sufficient as they no longer have to rely on us to build these standard services.
How we did it
We worked closely with Pullman and GWR’s third party suppliers on server security, digital marketing and email marketing to ensure the API continues to add value and is fit for purpose. This collaborative approach allows all parties to assess whether further functional changes are needed and in line with future marketing demands.
Since inheriting the backend API, we continue to build additional capability and functionality.
Contact us
If you’ve read enough and want to speak to us about your next development, creative or web strategy project; contact us today.
Our work
If your current website or marketing efforts are not performing the way you need them to or you need some advice on the right project to meet that next milestone – our commercial-savvy experts are here to help point you in the right direction.
